I got the mission to start an Instagram presence for the famous restaurant Marie Laveau in Stockholm. With the goal to reach 1000 followers in 6 months, without being invasive or to lose the independent vibe that is important for Marie Laveau staff and their guests. I started out with choosing a image style, color scheme and format. Then I started taking pictures and making short films that introduced the staff to our followers. 4 months later my mission was complete.